@font-face{font-family:"Playfair Display";src:url('assets/playfair-display.woff2') format('woff2');font-style:normal;font-weight:400 900;font-display:swap}
@font-face{font-family:"Playfair Display";src:url('assets/playfair-display-italic.woff2') format('woff2');font-style:italic;font-weight:400 900;font-display:swap}
@font-face{font-family:Manrope;src:url('assets/manrope.woff2') format('woff2');font-style:normal;font-weight:200 800;font-display:swap}
:root{--font-display:"Playfair Display",Georgia,serif;--font-sans:Manrope,Arial,sans-serif;--paper:#f5efdf;--ink:#202b27;--blue:#173d8b;--gold:#e7b94b;--yellow:#efcf68;--line:rgba(32,43,39,.2);--night:#101619;--ease:cubic-bezier(.2,.7,.2,1)}
*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:90px}body{margin:0;background:var(--paper);color:var(--ink);font-family:var(--font-sans);font-size:16px;-webkit-font-smoothing:antialiased}body:after{content:'';position:fixed;inset:0;z-index:150;pointer-events:none;opacity:.035;background-image:url("data:image/svg+xml,%3Csvg viewBox='0 0 200 200' xmlns='http://www.w3.org/2000/svg'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.8' numOctaves='3' stitchTiles='stitch'/%3E%3C/filter%3E%3Cpath fill='%23808080' filter='url(%23n)' opacity='.7' d='M0 0h200v200H0z'/%3E%3C/svg%3E")}
::selection{background:var(--blue);color:var(--paper)}h1,h2,h3,p{margin-top:0}h1,h2,h3{font-weight:400}h1,h2{font-family:var(--font-display);letter-spacing:-.035em}h2{font-size:clamp(58px,6.5vw,108px);line-height:1.04;margin-bottom:30px}h2 em,h1 em,h3 em{font-weight:400}p{line-height:1.55}a{color:inherit;text-decoration:none}button,input{font:inherit}button{color:inherit;cursor:pointer}button:disabled{cursor:default}img{max-width:100%;display:block}button,a,input,summary{-webkit-tap-highlight-color:transparent}a:focus-visible,button:focus-visible,input:focus-visible,summary:focus-visible,[tabindex]:focus-visible{outline:2px solid #d18b23;outline-offset:6px}button{border:0;background:none}button,summary{touch-action:manipulation}button svg{pointer-events:none}[hidden]{display:none!important}.skip{position:fixed;left:20px;top:-80px;z-index:999;padding:14px 20px;background:var(--blue);color:white}.skip:focus{top:15px}.section-pad{padding:106px 5vw}.section-marker{display:flex;justify-content:space-between;gap:24px;font-size:10px;letter-spacing:.14em;line-height:1.6;border-top:1px solid var(--line);padding-top:17px;margin-bottom:82px}.eyebrow{font-size:10px;letter-spacing:.16em;line-height:1.7;margin-bottom:24px}.lead{font-size:24px;line-height:1.35}.fineprint{font-size:11px;line-height:1.6;opacity:.65;margin:20px 0 0}.text-link{font-size:10px;letter-spacing:.09em;display:inline-flex;align-items:center;gap:25px;border-bottom:1px solid currentColor;padding:10px 0;transition:gap .25s}.text-link:hover{gap:35px}.text-link span{font-size:20px;line-height:1}.solid-button{background:var(--blue);color:var(--paper);display:inline-flex;gap:65px;align-items:center;padding:21px 26px;font-size:11px;letter-spacing:.13em;border-radius:2px;transition:background .3s,transform .3s}.solid-button:hover{background:#254eac;transform:translateY(-3px)}.solid-button span{font-size:20px}.circle-button{width:60px;height:60px;display:grid;place-items:center;font-size:27px;border:1px solid currentColor;border-radius:100%;transition:background .3s,color .3s,transform .4s}.circle-button:hover{background:var(--paper);color:var(--night);transform:rotate(45deg)}
.nav{position:fixed;top:0;left:0;right:0;z-index:100;display:flex;align-items:center;justify-content:space-between;gap:30px;padding:22px 5vw;color:var(--blue);height:82px;transition:color .5s,background .5s,backdrop-filter .5s}.nav.scrolled{background:rgba(245,239,223,.92);backdrop-filter:blur(18px)}.nav.night{color:var(--paper);background:rgba(16,22,25,.86)}.nav-logo{font-weight:700;font-size:31px;letter-spacing:-.09em;line-height:1}.nav-logo-dot{color:#ba7431}.nav-case{font-size:10px;letter-spacing:.15em;margin-right:auto;margin-left:25px}.nav-actions{display:flex;align-items:center;gap:35px}.motion-toggle{display:flex;align-items:center;gap:9px;padding:9px 0;font-size:9px;letter-spacing:.1em}.motion-led{display:block;width:6px;height:6px;border-radius:100%;background:currentColor;box-shadow:0 0 0 3px rgba(23,61,139,.08)}.motion-toggle[aria-pressed=false] .motion-led{background:transparent;box-shadow:0 0 0 1px currentColor}.nav-contact{font-size:10px;letter-spacing:.08em;display:flex;gap:22px;align-items:center}.nav-contact span{font-size:21px}.nav-progress{position:absolute;bottom:0;left:0;right:0;height:1px;background:rgba(128,128,128,.14)}.nav-progress span{display:block;height:1px;background:currentColor;width:100%;transform:scaleX(0);transform-origin:left}
.hero{position:relative;min-height:780px;height:100svh;max-height:1180px;overflow:hidden;padding:106px 5vw 34px;background:radial-gradient(ellipse at 85% 60%,#efd58e 0%,#efe5c8 25%,var(--paper) 64%)}.hero-topline{display:flex;justify-content:space-between;font-size:9px;letter-spacing:.16em;position:relative;z-index:2}.hero-copy{position:relative;z-index:5;margin-top:clamp(80px,10vh,145px);pointer-events:none}.hero-copy a{pointer-events:auto}.hero-eyebrow{display:flex;gap:12px;align-items:center;margin-bottom:22px;font-size:9px}.tiny-sun{font-size:20px;color:#bd743b;line-height:.8}.hero h1{font-size:clamp(78px,8.7vw,153px);line-height:1.02;margin:0 0 30px;color:var(--blue);max-width:72%;letter-spacing:-.04em}.hero h1 em{display:inline-block}.hero-description{font-size:15px;line-height:1.6;max-width:440px}.round-link{display:inline-flex;align-items:center;gap:16px;letter-spacing:.12em;font-size:9px;margin-top:23px}.round-link-icon{display:grid;place-items:center;border:1px solid rgba(23,61,139,.35);height:46px;width:46px;border-radius:100%;font-size:20px;transition:background .3s,color .3s}.round-link:hover .round-link-icon{color:var(--paper);background:var(--blue)}.hero-products{position:absolute;right:-3vw;top:120px;width:49vw;height:calc(100% - 180px);z-index:4;perspective:1000px;will-change:transform}.hero-pack{position:absolute;will-change:transform;filter:drop-shadow(15px 25px 18px rgba(51,35,12,.15));transition:transform .1s linear}.hero-pack img{width:100%;height:100%;object-fit:contain}.hero-pack-paprika{width:65%;height:92%;top:-3%;left:-1%;transform:rotate(-10deg);z-index:2}.hero-pack-lemon{width:60%;height:83%;top:11%;left:36%;transform:rotate(11deg);z-index:1}.hero-sun{position:absolute;right:-17vw;top:-10vw;width:72vw;height:72vw;pointer-events:none;opacity:.45}.hero-sun span{position:absolute;inset:0;border:1px solid rgba(162,106,30,.17);border-radius:100%}.hero-sun span:nth-child(2){inset:7%}.hero-sun span:nth-child(3){inset:14%}.orbit{position:absolute;left:18%;top:9%;width:70%;height:82%;border:1px solid rgba(162,106,30,.12);border-radius:50%;transform:rotate(40deg)}.orbit-b{transform:rotate(-35deg);width:80%;left:13%}.product-coordinate{font-size:8px;letter-spacing:.15em;position:absolute;color:#7d6238}.coordinate-one{left:3%;bottom:10%}.coordinate-two{right:13%;top:5%}.hero-bottom{position:absolute;bottom:30px;left:5vw;right:5vw;display:flex;justify-content:space-between;align-items:center;gap:25px;font-size:8px;letter-spacing:.13em;z-index:5}.hero-bottom b{font-weight:700}.concept-tag{padding:8px 10px;border:1px solid rgba(32,43,39,.2);border-radius:3px;font-size:8px}.scroll-hint{display:flex;align-items:center;gap:20px}.scroll-hint span{font-size:20px;animation:scroll-cue 2.5s infinite}@keyframes scroll-cue{0%,100%{transform:translateY(0)}50%{transform:translateY(6px)}}
.idea{padding-top:110px;padding-bottom:130px}.idea-grid{display:grid;grid-template-columns:1.1fr 1fr;gap:10vw}.idea h2{color:var(--blue);font-size:clamp(60px,7vw,112px)}.idea-body{padding-top:9px;max-width:530px}.idea-body p:not(.lead):not(.fineprint){font-size:15px}.idea-facts{display:grid;grid-template-columns:repeat(3,1fr);gap:22px;padding:30px 0 20px;margin-top:28px;border-top:1px solid var(--line)}.idea-facts b{display:block;font-family:var(--font-display);color:var(--blue);font-size:56px;font-weight:400;line-height:1}.idea-facts span{font-size:8px;letter-spacing:.08em;display:block;margin-top:12px}
.flavours{background:#eae5d4;overflow:hidden;padding-bottom:85px}.flavour-grid{display:grid;grid-template-columns:1fr 1.1fr;gap:5vw;align-items:center}.flavour-left h2{font-size:clamp(58px,6.8vw,105px);color:var(--blue)}.flavour-left .eyebrow{margin-bottom:20px}.flavour-tabs{display:flex;gap:9px;flex-wrap:wrap;margin:28px 0 30px}.flavour-tab{display:flex;align-items:center;gap:10px;border:1px solid rgba(32,43,39,.25);border-radius:30px;font-size:11px;padding:12px 17px;transition:background .3s,color .3s,border-color .3s}.flavour-tab.active{background:var(--blue);color:var(--paper);border-color:var(--blue)}.flavour-tab:hover:not(.active){background:rgba(255,255,255,.35)}.swatch{width:12px;height:12px;display:block;border:1px solid rgba(255,255,255,.3);border-radius:100%}.swatch-blue{background:#173d8b}.swatch-yellow{background:#efca3d}.flavour-tab.active .swatch-blue{background:#e5b840}.flavour-left h3{font-size:25px;font-family:var(--font-sans);line-height:1.15;margin-bottom:15px;letter-spacing:-.025em}.flavour-left #flavour-description{max-width:420px;font-size:15px;min-height:70px}.flavour-details{display:flex;gap:55px;border-top:1px solid var(--line);padding-top:20px;margin-top:20px}.flavour-details>span{font-family:var(--font-display);font-size:32px}.flavour-details small{font-family:var(--font-sans);letter-spacing:.1em;font-size:8px}.flavour-left .fineprint{max-width:430px}.flavour-stage{height:640px;position:relative;isolation:isolate;--disc:#ddbb66;--stageword:#ae9a6e}.flavour-stage[data-active=lemon]{--disc:#173d8b;--stageword:#6377a0}.flavour-disc{position:absolute;left:50%;top:48%;width:90%;aspect-ratio:1;border-radius:100%;transform:translate(-50%,-50%);background:var(--disc);transition:background 1s;opacity:.62}.flavour-stage-word{position:absolute;left:50%;top:42%;transform:translate(-50%,-50%) rotate(-90deg);color:var(--stageword);font-size:clamp(80px,9vw,140px);font-weight:700;letter-spacing:-.035em;opacity:.33;white-space:nowrap;z-index:0;transition:color 1s}.flavour-product{position:absolute;left:50%;top:47%;width:74%;height:96%;object-fit:contain;opacity:0;transform:translate(-35%,-47%) rotate(15deg) scale(.9);transition:transform 1s var(--ease),opacity .65s;z-index:1;filter:drop-shadow(15px 28px 16px rgba(30,30,10,.18))}.flavour-product.active{opacity:1;transform:translate(-50%,-50%) rotate(-8deg) scale(1)}.flavour-stage[data-active=lemon] .flavour-product.active{transform:translate(-50%,-50%) rotate(7deg) scale(1)}.flavour-stage-caption{position:absolute;bottom:0;left:0;right:0;text-align:center;font-size:8px;letter-spacing:.15em}
.brands{padding-bottom:130px}.brand-heading{display:grid;grid-template-columns:1.5fr 1fr;gap:12vw;align-items:end;margin-bottom:50px}.brand-heading h2{font-size:clamp(60px,6.3vw,100px);color:var(--blue);margin-bottom:0}.brand-heading p{max-width:350px;font-size:15px;margin-bottom:5px}.brand-switch{display:flex;border-top:1px solid var(--line);border-bottom:1px solid var(--line);margin-bottom:32px}.brand-switch button{padding:21px 23px;flex:1;display:flex;gap:23px;align-items:center;font-size:9px;letter-spacing:.08em;text-align:left;transition:background .4s,color .4s}.brand-switch button span{margin-right:auto;font-size:12px;letter-spacing:.08em}.brand-switch button.active{color:var(--paper);background:var(--blue)}.brand-panel{display:grid;grid-template-columns:1.6fr 1fr;min-height:430px}.brand-image-wrap{position:relative;overflow:hidden;background:#e8dcc8;min-height:380px}.brand-image-wrap img{width:100%;height:100%;object-fit:cover;transition:opacity .25s,transform .8s var(--ease)}.brand-image-wrap:hover img{transform:scale(1.025)}.image-caption{position:absolute;left:16px;bottom:14px;font-size:7px;letter-spacing:.1em;background:rgba(245,239,223,.88);padding:7px 9px;color:#454039}.brand-copy{padding:30px 0 0 42px}.brand-copy .eyebrow{font-size:8px;max-width:260px;margin-bottom:15px}.brand-copy h3{font-family:var(--font-display);font-size:60px;letter-spacing:-.03em;line-height:1;margin-bottom:20px;color:var(--blue)}.brand-copy>p:not(.eyebrow):not(.brand-validation){font-size:14px}.brand-copy dl{margin-top:22px}.brand-copy dl>div{padding:15px 0;border-top:1px solid var(--line)}.brand-copy dt{font-size:8px;letter-spacing:.11em;margin-bottom:7px}.brand-copy dd{margin:0;font-size:12px;line-height:1.5}.brand-validation{font-size:8px;line-height:1.7;letter-spacing:.06em;border-top:1px solid var(--line);padding-top:15px;color:var(--blue)}
.journey{height:260vh;position:relative;--jp:0}.journey-sticky{height:100svh;min-height:600px;position:sticky;top:0;overflow:hidden;background:#f2d995;isolation:isolate}.journey-day,.journey-night,.journey-shade{position:absolute;inset:0}.journey-day{overflow:hidden;background:linear-gradient(180deg,#e3bf75,#efd797 50%,#b49358 100%)}.journey-day-sun{width:43vw;height:43vw;position:absolute;border-radius:50%;background:#f2e2ae;right:13%;top:2%;box-shadow:0 0 0 80px rgba(244,215,151,.13),0 0 0 160px rgba(244,215,151,.1);transform:translateY(calc(var(--jp) * 25vh))}.journey-day-horizon{position:absolute;bottom:-5%;left:-10%;width:120%;height:35%;border-radius:60% 80% 0 0;background:#b3915c;box-shadow:0 -12px 80px rgba(134,106,60,.15);transform:translateY(calc(var(--jp) * 15vh))}.journey-coordinate{position:absolute;bottom:16%;left:5vw;font-size:8px;letter-spacing:.13em;opacity:.5}.journey-night{background:url('assets/shanghai-night.webp') 55% center/cover no-repeat;opacity:var(--jp);transform:scale(calc(1.13 - var(--jp) * .13));will-change:opacity,transform}.journey-shade{background:linear-gradient(90deg,rgba(5,10,16,.42),rgba(5,10,16,0) 80%);opacity:var(--jp)}.journey-copy{position:absolute;left:5vw;top:32%;z-index:3}.journey-copy h2{font-size:clamp(90px,10.5vw,172px);line-height:.98;letter-spacing:-.035em}.journey-copy-day{color:#303824;opacity:clamp(0,calc(1 - var(--jp) * 2.4),1);transform:translateY(calc(var(--jp) * -60px))}.journey-copy-night{color:var(--paper);opacity:clamp(0,calc((var(--jp) - .38) * 2.2),1);transform:translateY(calc((1 - var(--jp)) * 70px))}.journey-copy-night .eyebrow{color:#e7bc69}.journey-copy-night>p:last-child{font-size:16px;line-height:1.6;margin-top:30px}.journey-product{position:absolute;width:27vw;max-width:420px;height:74%;top:13%;right:12%;z-index:2;transform:translate3d(calc(var(--jp) * 7vw),calc(var(--jp) * 3vh),0) rotate(calc(12deg - var(--jp) * 20deg)) scale(calc(1 - var(--jp) * .12));filter:drop-shadow(10px 30px 30px rgba(0,0,0,.3));will-change:transform}.journey-product img{width:100%;height:100%;object-fit:contain}.journey-caption{position:absolute;left:5vw;right:5vw;bottom:8%;display:flex;align-items:center;gap:25px;font-size:9px;letter-spacing:.12em;color:var(--paper);mix-blend-mode:difference}.journey-track{width:150px;height:1px;background:rgba(255,255,255,.3)}.journey-track span{display:block;height:1px;background:var(--paper);transform-origin:left;transform:scaleX(var(--jp))}.journey-note{position:absolute;bottom:3%;right:5vw;font-size:7px;letter-spacing:.09em;color:var(--paper);mix-blend-mode:difference}
.night-world{background:var(--night);color:var(--paper);--line:rgba(245,239,223,.2)}.night-world .section-marker{color:#b8bab0}.night-world h2 em{color:#e8bd66}.cities{padding-top:115px;padding-bottom:80px}.cities-intro{display:grid;grid-template-columns:1.5fr 1fr;gap:10vw;align-items:end;margin-bottom:55px}.cities-intro h2{font-size:clamp(60px,6.3vw,101px);margin-bottom:0}.cities-intro p{max-width:350px;color:#b9bdb7;font-size:15px}.city-layout{display:grid;grid-template-columns:1.15fr 1fr;gap:8vw}.city-tab{display:grid;grid-template-columns:40px 1fr 30px;width:100%;align-items:center;gap:20px;text-align:left;border-top:1px solid var(--line);padding:24px 0;color:#6e7778;transition:color .4s,padding .4s}.city-tab:last-child{border-bottom:1px solid var(--line)}.city-tab>span:nth-child(2){font-family:var(--font-display);font-size:45px;letter-spacing:-.03em}.city-tab small{font-size:12px;letter-spacing:.2em;font-family:var(--font-sans);margin-left:20px;opacity:.5}.city-tab .city-number{font-size:10px;letter-spacing:.1em}.city-tab>span:last-child{font-size:29px;transition:transform .4s}.city-tab.active{color:var(--paper)}.city-tab.active>span:last-child{transform:rotate(45deg);color:#e8bd66}.city-tab:hover{color:var(--paper);padding-left:8px}.city-panel{position:relative;isolation:isolate;overflow:hidden;padding:36px 35px 28px;background:#1b2427;align-self:stretch;min-height:400px;border-radius:2px}.city-panel>.eyebrow{color:#e8bd66;margin-bottom:55px;font-size:9px}.city-panel h3{font-family:var(--font-display);font-size:43px;letter-spacing:-.035em;line-height:1.05;margin-bottom:12px;max-width:400px}.city-hotel{font-size:11px;color:#c4c5b9;margin-bottom:23px}.city-panel #city-idea{font-size:13px;line-height:1.6;max-width:350px;color:#b7bcb8}.city-panel .text-link{margin-top:12px;color:#e8bd66;font-size:8px}.city-panel .fineprint{font-size:8px;letter-spacing:.05em}.city-stamp{position:absolute;right:-4%;top:0;font-family:var(--font-display);letter-spacing:-.09em;font-size:270px;line-height:1;color:#e8bd66;opacity:.07;z-index:-1}
.collaborators{padding-top:75px;padding-bottom:105px}.collab-heading{display:grid;grid-template-columns:1.3fr 1fr;gap:14vw;align-items:end;margin-bottom:60px}.collab-heading h2{margin-bottom:0}.collab-heading>p{font-size:15px;max-width:380px;color:#b7bcb8}.collab-row{border-top:1px solid var(--line);padding:37px 0 40px;display:grid;grid-template-columns:8% 1fr 65px;gap:25px;align-items:center}.collab-row:last-of-type{border-bottom:1px solid var(--line)}.collab-index{align-self:start;font-size:10px;opacity:.5;padding-top:3px}.collab-row .eyebrow{color:#e8bd66;font-size:8px;margin-bottom:15px}.collab-row h3{font-family:var(--font-display);font-size:clamp(40px,4.8vw,76px);letter-spacing:-.04em;line-height:1.04;margin-bottom:25px}.collab-row>div>p:last-child{font-size:13px;max-width:530px;color:#b7bcb8;margin-bottom:0}.collab-row .circle-button{align-self:center;color:#e8bd66}.collab-note{font-size:10px;max-width:680px;margin-left:calc(8% + 25px)}
.commerce{padding-top:65px;padding-bottom:125px;overflow:hidden;background:radial-gradient(ellipse at 90% 50%,rgba(69,58,27,.17),transparent 60%)}.commerce-layout{display:grid;grid-template-columns:1.25fr 1fr;gap:10vw;align-items:center}.commerce-copy h2{font-size:clamp(66px,7vw,112px)}.commerce-copy>p:not(.fineprint){font-size:15px;max-width:400px;color:#b7bcb8}.commerce-copy>.fineprint{max-width:450px;font-size:10px}.commerce-steps{display:flex;flex-direction:column;margin:36px 0 25px;max-width:400px}.commerce-step{display:flex;align-items:center;gap:20px;text-align:left;padding:15px 0;border-bottom:1px solid var(--line);font-size:16px;color:#7a8282;transition:color .3s,padding .3s}.commerce-step span{font-size:9px;letter-spacing:.1em}.commerce-step.active{color:#e8bd66;padding-left:8px}.commerce-step:hover{color:var(--paper)}.phone-area{position:relative;perspective:1500px;display:flex;flex-direction:column;align-items:center}.phone-orbit{position:absolute;inset:-15% -40% 10%;border:1px solid rgba(232,189,102,.12);border-radius:50%;transform:rotate(-25deg);pointer-events:none}.phone{width:332px;height:670px;background:#faf7ef;color:#252b25;border:9px solid #343735;border-radius:47px;box-shadow:0 40px 80px rgba(0,0,0,.5),0 0 0 1px #79776b;overflow:hidden;position:relative;transform:rotate(4deg);transition:transform .8s var(--ease)}.phone:hover{transform:rotate(0)}.phone-top{height:32px;display:flex;align-items:center;justify-content:space-between;font-size:9px;padding:3px 17px 0;font-weight:700;position:relative}.phone-notch{width:95px;height:20px;border-radius:20px;background:#232623;position:absolute;top:5px;left:50%;transform:translateX(-50%)}.phone-appbar{height:44px;display:flex;align-items:center;justify-content:space-between;padding:5px 18px;border-bottom:1px solid #e5dfd0}.phone-app-name{font-size:19px;font-weight:700;color:#c8473c;letter-spacing:-.04em}.phone-app-name>span{font-weight:400;margin-left:2px}.phone-demo-label{font-size:7px;letter-spacing:.15em;border:1px solid #b9b5a9;border-radius:3px;padding:4px}.phone-photo{height:220px;overflow:hidden;position:relative}.phone-photo img{width:100%;height:100%;object-fit:cover}.phone-post-tag{position:absolute;bottom:10px;left:12px;background:rgba(245,239,223,.9);padding:5px 7px;font-size:6px;letter-spacing:.06em}.phone-content{padding:18px}.phone-account{display:flex;align-items:center;gap:7px;font-size:11px;font-weight:700;margin-bottom:17px}.phone-account small{font-size:7px;font-weight:400;opacity:.6;margin-left:auto}.phone-avatar{width:22px;height:22px;background:#173d8b;color:#fff;display:grid;place-items:center;border-radius:50%;font-family:var(--font-display);font-size:10px}.phone-content h3{font-family:var(--font-display);font-size:31px;letter-spacing:-.04em;line-height:1.05;margin:0 0 12px}.phone-content>p:not(.phone-account):not(.phone-tiny-label){font-size:11px;line-height:1.5;opacity:.7;margin-bottom:12px}.phone-hashtags{display:block;font-size:9px;color:#173d8b;margin-bottom:18px}.phone-cta{display:flex;align-items:center;justify-content:space-between;background:#173d8b;color:white;padding:13px 15px;border-radius:3px;font-size:11px;width:100%;text-align:left;transition:background .3s}.phone-cta:hover{background:#305aaa}.phone-cta span{font-size:18px;line-height:1}.phone-tiny-label{font-size:7px;letter-spacing:.08em;margin-bottom:15px}.phone-mini-visual{height:260px;background:#eadfbd;display:flex;justify-content:center;align-items:center;overflow:hidden;padding:20px}.phone-mini-visual img{height:225px;width:50%;object-fit:contain;transform:rotate(-8deg)}.phone-mini-visual img+img{transform:rotate(8deg);margin-left:-14px}.phone-price{font-size:11px;border-top:1px solid #ddd4bd;padding:15px 0;margin-top:15px;font-style:italic;opacity:.7}.phone-back{display:block;font-size:9px;margin:12px auto 0;text-align:center;padding:8px}.phone-confirm-icon{font-family:var(--font-display);font-size:110px;color:#173d8b;line-height:1;text-align:center;margin:55px 0 30px}.phone-screen-2 .phone-content{padding:0 23px}.phone-screen-2 h3{font-size:35px;margin-bottom:25px}.phone-screen-2 p{font-size:13px!important}.phone-demo-note{font-size:8px;line-height:1.7;padding:20px 0;margin-bottom:18px;border-top:1px solid #ddd4bd;letter-spacing:.04em;opacity:.7}.phone-bottom{position:absolute;bottom:8px;left:50%;transform:translateX(-50%);width:95px;height:4px;border-radius:4px;background:#232623}.phone-caption{font-size:7px;letter-spacing:.07em;line-height:1.7;text-align:center;max-width:290px;margin-top:35px;opacity:.45}.phone-screen{animation:screen-in .4s var(--ease)}@keyframes screen-in{from{opacity:0;transform:translateY(10px)}to{opacity:1;transform:translateY(0)}}
.pilot{background:var(--paper);padding-bottom:120px}.pilot-heading{display:grid;grid-template-columns:1.6fr 1fr;gap:10vw;align-items:end;margin-bottom:55px}.pilot-heading h2{color:var(--blue);margin-bottom:0;font-size:clamp(60px,6.5vw,106px)}.pilot-heading>p{max-width:350px;font-size:15px}.calculator{display:grid;grid-template-columns:1fr 1.25fr;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}.calculator-inputs{padding:35px 45px 35px 0}.calculator-inputs>.eyebrow{font-size:9px;margin-bottom:35px}.range-label{display:flex;justify-content:space-between;align-items:center;gap:20px;font-size:12px;margin-top:32px;margin-bottom:15px}.range-label:first-of-type{margin-top:0}.range-label output{font-size:20px;color:var(--blue)}input[type=range]{appearance:none;-webkit-appearance:none;height:2px;background:#c8c5b8;width:100%;display:block;cursor:pointer;accent-color:var(--blue)}input[type=range]::-webkit-slider-thumb{appearance:none;-webkit-appearance:none;height:15px;width:15px;border-radius:50%;background:var(--blue);box-shadow:0 0 0 5px var(--paper);border:0}input[type=range]::-moz-range-thumb{height:15px;width:15px;border-radius:50%;background:var(--blue);border:0}.range-limits{display:flex;justify-content:space-between;font-size:8px;opacity:.5;margin-top:14px}.calculator-inputs .fineprint{margin-top:35px;font-size:10px}.calculator-results{background:#e9e2cd;padding:42px 40px;display:flex;flex-direction:column;justify-content:center;color:var(--blue);margin:18px 0}.result-primary>span{font-size:8px;letter-spacing:.1em;line-height:1.6}.result-primary strong{font-family:var(--font-display);font-size:clamp(62px,7.5vw,125px);font-weight:400;line-height:1.1;letter-spacing:-.04em;display:block;margin:16px 0 25px}.result-primary strong small{font-size:.5em}.result-secondary{display:grid;grid-template-columns:1fr 1fr;gap:20px}.result-secondary span{display:block;font-size:7px;letter-spacing:.06em;line-height:1.6}.result-secondary b{font-size:24px;font-weight:400;letter-spacing:-.03em;display:block;margin-top:7px}.viability-bar{height:3px;background:rgba(23,61,139,.15);margin:32px 0 15px;overflow:hidden}.viability-bar span{height:100%;width:86.4%;display:block;background:#9b652b;transition:width .35s,background .35s}.viability-text{font-size:13px;line-height:1.5;max-width:450px;margin-bottom:5px}.calculator-results>.fineprint{font-size:10px;margin-top:10px;opacity:.7}.calculator-reset{margin-top:17px;align-self:start;font-size:8px}.pilot-timeline{display:grid;grid-template-columns:repeat(3,1fr);gap:45px;margin-top:55px}.pilot-timeline>div{padding-top:17px;border-top:1px solid var(--line)}.pilot-timeline>div>span{font-size:10px;letter-spacing:.12em;color:#967b43}.pilot-timeline h3{font-family:var(--font-display);font-size:35px;letter-spacing:-.03em;margin:18px 0 10px}.pilot-timeline p{font-size:13px;line-height:1.6;max-width:300px;margin-bottom:0}
.author{padding-top:50px;padding-bottom:28px;background:#e7dfc9}.author-grid{display:grid;grid-template-columns:1.3fr 1fr;gap:15vw;align-items:center;margin-bottom:95px}.author h2{font-size:clamp(80px,9vw,145px);color:var(--blue);line-height:1.02}.author-lead{font-size:16px;max-width:450px}.author-links{display:flex;align-items:center;flex-wrap:wrap;gap:30px;margin-top:35px}.author-experience>div{padding:24px 0;border-top:1px solid var(--line)}.author-experience>div>span{font-size:9px;letter-spacing:.1em;color:var(--blue)}.author-experience>div>p{font-size:14px;margin:12px 0 0;max-width:350px}.author-experience>.text-link{margin-top:20px;font-size:8px;color:var(--blue)}.source-details{border-top:1px solid var(--line);border-bottom:1px solid var(--line);margin-bottom:38px}.source-details>summary{font-size:9px;letter-spacing:.09em;padding:20px 0;cursor:pointer;list-style:none;display:flex;justify-content:space-between;align-items:center}.source-details>summary::-webkit-details-marker{display:none}.source-details>summary>span{font-size:21px;transition:transform .3s}.source-details[open]>summary>span{transform:rotate(45deg)}.source-body{padding:5px 0 28px;max-width:850px}.source-body p,.source-body li{font-size:12px;line-height:1.7}.source-body ul{padding-left:16px;list-style:circle}.source-body li{margin-bottom:8px}.source-body li a{border-bottom:1px solid var(--line)}.footer{display:flex;justify-content:space-between;align-items:center;gap:20px;font-size:8px;letter-spacing:.1em;color:var(--blue)}.footer .nav-logo{font-size:28px}.footer>a:last-of-type{border-bottom:1px solid rgba(23,61,139,.25);padding:7px 0}.to-top{position:fixed;right:22px;bottom:21px;width:38px;height:38px;border:1px solid rgba(125,125,125,.3);border-radius:50%;display:grid;place-items:center;color:var(--blue);font-size:20px;z-index:80;opacity:0;pointer-events:none;transition:opacity .3s,background .3s;background:rgba(245,239,223,.85)}.to-top.visible{opacity:1;pointer-events:auto}.page-position{position:fixed;bottom:21px;left:22px;font-size:7px;letter-spacing:.1em;display:flex;align-items:center;gap:8px;color:#7b7160;z-index:80;opacity:0;transition:opacity .3s,color .5s;pointer-events:none}.page-position.visible{opacity:1}.page-position.night{color:#b8a47a}.position-dot{width:4px;height:4px;border-radius:100%;background:currentColor}
.js-enabled .reveal{opacity:0;transform:translateY(40px);transition:opacity 1.05s var(--ease),transform 1.05s var(--ease)}.js-enabled .reveal.in-view{opacity:1;transform:translateY(0)}.js-enabled .hero-copy{animation:hero-copy-in 1.25s var(--ease) both}.js-enabled .hero-products{animation:hero-products-in 1.6s var(--ease) both}.js-enabled .hero-topline{animation:hero-copy-in 1s var(--ease) both}@keyframes hero-copy-in{from{opacity:0;transform:translateY(35px)}to{opacity:1;transform:translateY(0)}}@keyframes hero-products-in{from{opacity:0;transform:translateY(100px) rotate(12deg) scale(.8)}to{opacity:1;transform:translateY(0) rotate(0) scale(1)}}
@media(min-width:1800px){.section-pad{padding-left:calc((100vw - 1620px)/2);padding-right:calc((100vw - 1620px)/2)}.hero-copy{margin-top:13vh}}
@media(max-width:1100px){.hero h1{font-size:10vw;max-width:75%}.hero-products{width:47vw;right:-3vw;top:165px;height:65%}.hero-copy{margin-top:130px}.hero-bottom{font-size:7px}.scroll-hint{font-size:7px}.section-marker{margin-bottom:60px}.flavour-grid{gap:2vw}.flavour-left h2{font-size:7vw}.flavour-stage{height:570px}.flavour-tab{font-size:10px;padding:11px 13px}.brand-panel{grid-template-columns:1.4fr 1fr}.brand-copy{padding-left:30px;padding-top:20px}.brand-copy h3{font-size:52px}.brand-copy>p:not(.eyebrow):not(.brand-validation){font-size:13px}.brand-image-wrap{min-height:410px}.cities-intro{grid-template-columns:1.7fr 1fr;gap:5vw}.city-layout{gap:4vw}.city-tab>span:nth-child(2){font-size:38px}.city-tab small{margin-left:12px;font-size:10px}.city-panel{padding:30px 25px}.city-panel h3{font-size:36px}.commerce-layout{gap:6vw;grid-template-columns:1.2fr 1fr}.commerce-copy h2{font-size:7.5vw}.phone{width:315px;height:650px}.phone-photo{height:210px}.phone-content{padding:15px}.phone-content h3{font-size:30px}.phone-mini-visual{height:240px}.phone-mini-visual img{height:215px}.author-grid{gap:8vw}.calculator-results{padding:35px 27px}.calculator-inputs{padding-right:30px}}
@media(max-width:760px){html{scroll-padding-top:70px}.nav{height:67px;padding:17px 6vw;gap:20px}.nav-logo{font-size:27px}.nav-case{display:none}.nav-actions{gap:22px;margin-left:auto}.motion-toggle{font-size:8px}.nav-contact{font-size:9px;gap:10px}.nav-contact span{font-size:18px}.section-pad{padding:72px 6vw}.section-marker{font-size:8px;letter-spacing:.08em;gap:20px;margin-bottom:45px}.section-marker>span:last-child{text-align:right;max-width:50%}.eyebrow{font-size:8px;margin-bottom:19px}h2{font-size:clamp(50px,12vw,85px);letter-spacing:-.03em}.lead{font-size:22px}.hero{height:100svh;min-height:850px;max-height:1080px;padding:89px 6vw 22px}.hero-topline{font-size:7px;letter-spacing:.1em}.hero-topline>span:last-child{text-align:right;max-width:45%}.hero-copy{margin-top:52px;pointer-events:auto}.hero-eyebrow{font-size:7px;gap:8px;margin-bottom:17px}.tiny-sun{font-size:15px}.hero h1{font-size:clamp(63px,12.9vw,100px);line-height:1.02;max-width:100%;margin-bottom:18px}.hero-description{font-size:13px;max-width:300px;line-height:1.5}.round-link{font-size:8px;margin-top:10px;gap:11px}.round-link-icon{width:34px;height:34px;font-size:16px}.hero-products{right:7vw;top:auto;bottom:56px;width:72vw;height:380px;z-index:3}.hero-pack-paprika{width:65%;height:95%;top:0;left:0}.hero-pack-lemon{width:60%;height:86%;top:10%;left:40%}.hero-sun{width:125vw;height:125vw;right:-38vw;top:37%;opacity:.65}.coordinate-one{font-size:6px;left:-4%;bottom:13%}.coordinate-two{font-size:6px;right:4%;top:4%}.hero-bottom{bottom:20px;left:6vw;right:6vw;font-size:6px;letter-spacing:.07em;gap:8px}.concept-tag{font-size:6px;padding:6px}.scroll-hint{display:none}.idea{padding-bottom:85px}.idea-grid{grid-template-columns:1fr;gap:18px}.idea h2{font-size:15vw;margin-bottom:25px}.idea-body{max-width:560px}.idea-body p:not(.lead):not(.fineprint){font-size:14px}.idea-facts{padding-top:25px;gap:10px}.idea-facts b{font-size:50px}.idea-facts span{font-size:7px;letter-spacing:.04em}.idea-body .fineprint{font-size:10px}.flavours{padding-bottom:50px}.flavour-grid{grid-template-columns:1fr;gap:10px}.flavour-left h2{font-size:14vw}.flavour-left h3{font-size:25px}.flavour-left #flavour-description{min-height:60px;font-size:14px}.flavour-tabs{margin:24px 0}.flavour-tab{font-size:11px}.flavour-details{margin-top:17px;padding-top:15px;gap:50px}.flavour-details>span{font-size:30px}.flavour-details small{font-size:7px}.flavour-left .fineprint{font-size:10px}.flavour-stage{height:490px;max-width:470px;width:100%;margin:20px auto 0}.flavour-disc{width:88%}.flavour-product{width:72%;height:92%}.flavour-stage-word{font-size:24vw}.flavour-stage-caption{font-size:6px;bottom:0}.brand-heading{grid-template-columns:1fr;gap:15px;margin-bottom:30px}.brand-heading h2{font-size:13vw}.brand-heading p{font-size:14px;max-width:450px}.brand-switch{margin-bottom:20px}.brand-switch button{padding:17px 10px;gap:8px;font-size:7px}.brand-switch button span{font-size:9px;letter-spacing:.03em}.brand-panel{grid-template-columns:1fr;min-height:0}.brand-image-wrap{min-height:0;aspect-ratio:3/2}.brand-copy{padding:27px 0 0}.brand-copy .eyebrow{max-width:100%;font-size:8px}.brand-copy h3{font-size:58px;margin-bottom:15px}.brand-copy>p:not(.eyebrow):not(.brand-validation){font-size:14px;max-width:550px}.brand-copy dl{display:grid;grid-template-columns:1fr 1fr;gap:20px;margin-top:18px}.brand-copy dd{font-size:12px}.brand-validation{font-size:7px;line-height:1.8}.brands{padding-bottom:75px}.journey{height:230vh}.journey-sticky{min-height:650px}.journey-day-sun{width:90vw;height:90vw;right:-18%;top:17%;box-shadow:0 0 0 45px rgba(244,215,151,.13),0 0 0 90px rgba(244,215,151,.1)}.journey-day-horizon{height:28%}.journey-night{background-position:60% center}.journey-shade{background:linear-gradient(180deg,rgba(5,10,16,.15),rgba(5,10,16,.35))}.journey-copy{left:6vw;top:20%;right:6vw}.journey-copy h2{font-size:17vw;line-height:1.02}.journey-copy .eyebrow{font-size:8px}.journey-copy-night>p:last-child{font-size:13px;margin-top:22px}.journey-product{width:43vw;height:43%;right:4%;top:45%;transform:translate3d(calc(var(--jp) * -3vw),calc(var(--jp) * -2vh),0) rotate(calc(12deg - 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@media(max-width:380px){.hero{min-height:820px}.hero h1{font-size:12.5vw}.hero-products{height:350px;bottom:59px;right:5vw;width:78vw}.hero-copy{margin-top:45px}.hero-topline{font-size:6px}.motion-toggle{font-size:7px}.nav-actions{gap:17px}.phone{width:290px;height:640px}.phone-photo{height:195px}.phone-content h3{font-size:28px}.phone-content>p:not(.phone-account):not(.phone-tiny-label){font-size:10px}.phone-mini-visual{height:230px}.phone-content{padding:15px}.phone-account{font-size:10px}.phone-screen-2 h3{font-size:32px}.flavour-tab{padding:11px 12px;font-size:10px}}
.reduced-motion{scroll-behavior:auto}.reduced-motion *,.reduced-motion *:before,.reduced-motion *:after{animation:none!important;transition:none!important;scroll-behavior:auto!important}.reduced-motion .reveal{opacity:1!important;transform:none!important}.reduced-motion .journey{height:135vh}.reduced-motion .journey-product{transform:rotate(-5deg)!important}.reduced-motion .hero-pack-paprika{transform:rotate(-10deg)!important}.reduced-motion .hero-pack-lemon{transform:rotate(11deg)!important}
@media(prefers-reduced-motion:reduce){html:not(.motion-override){scroll-behavior:auto}html:not(.motion-override) *{animation-duration:.01ms!important;transition-duration:.01ms!important}html:not(.motion-override) .reveal{opacity:1!important;transform:none!important}}
/* Asia campaign revision: bilingual stage, creator feed and transparent economics. */
:lang(zh-Hans){font-family:Manrope,"PingFang SC","Noto Sans SC","Microsoft YaHei",sans-serif}
.journey-chinese{font-size:clamp(19px,2vw,31px);letter-spacing:.09em;line-height:1.5;margin:18px 0 0}.journey-copy h2{margin-bottom:20px}.journey-copy-night .journey-chinese{color:#edcf96}.journey-origin{display:flex;align-items:center;gap:12px;margin-top:22px;font-size:10px;letter-spacing:.16em}.journey-origin small{display:block;font-size:11px;letter-spacing:.13em;margin-top:7px;opacity:.8}.spanish-flag{display:inline-block;width:31px;height:20px;flex:none;background:linear-gradient(#aa151b 0 25%,#f1bf00 25% 75%,#aa151b 75%);box-shadow:0 0 0 1px #ffffff25}.journey-translation{font-size:12px;letter-spacing:.05em;opacity:.75}.journey-copy-night>p:last-child{margin-top:20px}.commerce-copy>.commerce-chinese{font-size:16px;color:#e8bd66;letter-spacing:.06em;line-height:1.8;margin-top:0}.platform-reference{max-width:405px;margin:30px 0 0;border-top:1px solid var(--line);padding-top:20px}.platform-reference img{width:100%;border-radius:5px;opacity:.85}.platform-reference 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.platform-reference img{height:auto}.commerce-layout{align-items:start}.phone-area{min-width:0;width:100%}.phone-cn{max-width:100%}
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/* Retail distribution and recovery from the start of market entry. */
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/* Executive reading: campaign first, commercial hypotheses on demand. */
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.social-appendix{border-top:1px solid #ffffff2b;border-bottom:1px solid #ffffff2b;margin-top:55px}.social-appendix>summary{display:flex;justify-content:space-between;align-items:center;gap:25px;list-style:none;cursor:pointer;font-size:9px;letter-spacing:.1em;line-height:1.8;padding:24px 0;color:#ddbc7b}.social-appendix>summary::-webkit-details-marker{display:none}.social-appendix>summary>span{font-size:23px}.social-appendix[open]>summary>span{transform:rotate(45deg)}.social-appendix .social-impact{margin-top:15px;padding-top:30px;border-top:0;padding-bottom:30px}@media(max-width:760px){.social-appendix{margin-top:35px}.social-appendix>summary{font-size:7px;letter-spacing:.06em;gap:20px}}

/* Author profile: documented career figures and creative skills. */
.author-grid{align-items:start;gap:9vw}
.author-metrics{display:grid;grid-template-columns:1fr 1fr;gap:24px 25px;margin:35px 0 30px;padding:25px 0;border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
.author-metrics dt,.author-skills>span{font-size:8px;letter-spacing:.08em;color:var(--blue);line-height:1.7}
.author-metrics dd{font-family:var(--font-display);font-size:32px;line-height:1.25;margin:9px 0 0;color:var(--blue);font-variant-numeric:lining-nums}
.author-metrics dd span{display:block;font-family:var(--font-sans);font-size:11px;margin-top:5px;color:#596266}
.author-metrics>div:last-child dd{font-family:var(--font-sans);font-size:20px;font-weight:600;line-height:1.5}
.author-skills p{font-size:13px;line-height:1.8;max-width:440px;margin:10px 0 0}
.author-experience>div>p{max-width:420px;line-height:1.75}
.author-experience>div>p+p{margin-top:12px}
@media(max-width:760px){.author-grid{gap:35px}.author-metrics{gap:22px 15px;margin:27px 0;padding:23px 0}.author-metrics dd{font-size:31px}.author-metrics dt,.author-skills>span{font-size:7px}.author-metrics>div:last-child dd{font-size:17px}.author-skills p{font-size:12px}.author-experience>div>p{max-width:100%}}